Service

Web Development

Websites and landing pages designed around one job: converting qualified B2B visitors into enquiries.

The problem

Many B2B sites read as brochures. Slow pages, weak forms and no tracking mean campaign traffic arrives and leaves without ever becoming a measurable lead.

What we do

We design and build fast, accessible, SEO-ready sites and campaign landing pages, with lead capture, CRM routing and analytics configured from day one.

Scope

What's Included

  • Information architecture and conversion-focused UX
  • Responsive, accessible front-end build
  • SEO foundations: metadata, schema, sitemaps, performance
  • Lead capture forms with validation and routing
  • CRM and marketing-automation integration
  • Analytics, event tracking and reporting setup

Deliverables

Data Fields You Receive

  • Company Name
  • Website
  • Industry
  • Country
  • Decision Maker
  • Business Email
  • Phone

Field availability depends on market coverage and the research scope agreed for your project.

How it works

The Research Workflow

Every project runs through the same six-step sequence, sized to the scope.

  1. 01

    Raw database

  2. 02

    Research

  3. 03

    Verification

  4. 04

    Enrichment

  5. 05

    QC

  6. 06

    Decision-ready data

  1. 01

    Define

    Understand your ICP, market, geography, data fields and business objective.

  2. 02

    Research

    Research companies, people, websites and market information using structured research workflows.

  3. 03

    Verify

    Verify company identity, website status, contact information, industry and other required attributes.

  4. 04

    Enrich

    Complete missing company, contact, firmographic and market information.

  5. 05

    Quality Control

    Run structured quality checks before delivery.

  6. 06

    Deliver

    Provide clean, structured, campaign-ready or CRM-ready data in the format required.

Use cases

Typical Business Objectives

  • Lead GenerationReach the right accounts with researched, role-matched contacts instead of recycled lists.
  • Market ExpansionMap companies and decision makers in new geographies before committing budget.
  • Sales IntelligenceGive sales teams current company status, roles and contact routes before outreach.

Data quality

Quality Control Is Part of the Product.

Before delivery, records can be checked against the attributes that matter to your workflow. We apply structured quality control designed to reduce data errors — and we report verification status rather than claiming perfect accuracy.

  • Company identity
  • Website status
  • Domain accuracy
  • Industry classification
  • Contact role
  • Email validity
  • Duplicate records
  • Company status
  • Acquisition / merger indicators
  • Required data fields

Case study

A Programme in This Service Area

Published details are limited to verified client information.

CASE STUDY 01Media & Publishing

Media & Publishing Database Research

Challenge
A media and publishing business needed a reliable database of relevant companies and decision-makers across specific industry markets. Existing…
Approach
We researched companies and relevant decision-makers across the defined markets using targeted web research and multiple publicly available sources.…
Scope
Company research, decision-maker research, B2B lead generation, contact enrichment, web research and data validation.
Markets
Media, Publishing, Information Services and related B2B markets.
View case study

FAQ

Web Development — Questions

How is a B2B website or landing page project priced?

Request a scoped quote covering the page count, content, design requirements, lead capture, tracking and integrations. Confirm whether hosting, software subscriptions, ongoing support and future changes are included or separate. No fixed website package price or standard payment schedule is published here.

What determines the turnaround time for a website build?

Delivery depends on the number of pages, integration complexity, content readiness and how quickly reviews are approved. Share your launch deadline and agree milestones for design, implementation and testing. A standalone campaign landing page and a multi-page website need different schedules.

Do you guarantee Google rankings or a conversion rate?

The service includes SEO foundations, accessible responsive development, lead capture and tracking, but these do not guarantee a Google position or a conversion rate. Results also depend on traffic quality, competition, content and the offer. Agree functional acceptance criteria for forms, integrations and tracking rather than treating sales outcomes as a build guarantee.

What is the policy for bugs, revisions and changes after delivery?

Confirm the included revision rounds, acceptance process, any defect-reporting window and support terms in the quote. A defect against an agreed requirement is different from a new feature or a change in scope. No blanket free-revision period, maintenance entitlement or replacement policy is published here.

Can you build a standalone landing page and connect it to our CRM?

Yes. Campaign landing pages are a common standalone engagement, and forms can route into your CRM or marketing automation platform. Specify the destination, required fields and routing rules in the brief so the integration is included in the agreed scope.

Quality checks applied: Company identity, Website status, Domain accuracy, Industry classification, Contact role and more.

Send us a sample of your data.

We will tell you what can be verified, what needs correcting and what we can add — before you commit to anything.

Talk to Our Team